Entertainment Debra Reiss, daughter of Reiss founder, dies aged 34

Debra Reiss, daughter of Reiss founder, dies aged 34

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Debra Reiss, the daughter of the founder of the clothing store Reiss, has died aged 34.

Debra Reiss, the daughter of the founder of the clothing store Reiss, has died aged 34.

The British-born mother, who was reportedly heavily pregnant with her second child, passed away in Los Angeles.

She is understood to have been suffering from a long-term illness when she died.

Family-run retailer Reiss, a favourite of the Duchess of Cambridge, confirmed Ms Reiss’s death to The Telegraph.

A Reiss spokesman said: “This is a personal matter for David Reiss and his family.

“Save to say that the thoughts of everyone at Reiss are with David and his family at this sad time.”

Ms Reiss leaves her partner, Zane, and their daughter, Scarlett, who was born last year.

She is understood to have been working as a brand director in Los Angeles when she died.

Her multi-millionaire father David Reiss, 72, has turned the fashion chain into a world-wide retail giant.

He has become one of Britain’s most successful businessmen after taking over the gentleman’s outfitters from his father in 1971.

The company is still run by Mr Reiss, who keeps a very low profile compared to many other fashion retailers. He only branched into womenswear in 2000.

Reiss is a favourite of the Duchess of Cambridge, who has become an unofficial ambassador for the high street chain.

The Duchess of Cambridge and her mother Carole Middleton have both been fans of the same £139 deep blue Reiss dress  Photo: PA/Getty Images

The Duchess wore a white £159 Reiss dress for her official engagement photograph, taken by Mario Testino in January 2011.

She later chose a nude-coloured Reiss dress when she met the Obamas and has been frequently spotted in the retailer’s coats.

Ms Reiss talks about the company and the “Kate effect” in a promotional video as part of her role as brand manager for the company.

“The ‘Kate effect’, as they say, has been phenomenal,” she said in the 2011 video titled Behind the Seams.

“Our website crashed, [we had] millions of viewers. It was just unbelievable. I didn’t even have to do a job, it was almost like it was there already.”

Ms Reiss said that the Duchess “looked fabulous” in the dress adding: “’I mean we had no idea, we didn’t know she was going to wear that.”

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